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What If Casale Media And eyeReturn Marketing Merged?

By Dave Forde / June 10, 2014

With each passing month we continue to see changes within the programmatic space. The big players have launched their own products (TC Media who acquired Redux Media recently launched their Canadian Programmatic Marketplace), independents have launched their own solutions, and agencies have gotten into the game with trading desks. As providers get bigger the next logical step […]

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eyeReturn Strengthens DSP Offering With AppNexus Partnership

By Dave Forde / November 5, 2012

eyeReturn Marketing continues to be a serious player in the Canadian Real-Time Bidding (RTB) market place, they have now announced an agreement with AppNexus, which will allow them to license AppNexus Console in order for eyeReturn’s DSP, eyeDemandeyeReturn Marketing continues to be a serious player in the Canadian Real-Time Bidding (RTB) market place, they have now announced an agreement with AppNexus, which will allow them to license AppNexus Console in order for eyeReturn’s DSP, eyeDemand

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eyeReturn Marketing Gets Serious About Online Privacy, Becomes First Canadian DSP To Join Network Advertising Initiative

By Dave Forde / July 17, 2012

Privacy “ain’t no joke,” just ask Facebook or Google who have booth had to alter their platforms and the way they do business thanks in part of the efforts by the Privacy Commissioner of Canada who has taken both company to task – and won. Today Toronto-based eyeReturn Marketing announced that they have become the first Canadian DSP to