As they continue to expand their operations in Canada, programmatic vendor Xaxis has announced the opening of their Montreal office to support the French-Canadian market. To help lead the office, they have hired Jason Cobbler as Director, Account Services. Prior to joining, Jason was Director, International Sales at REDUX Media. Earlier, he served as account […]
Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending May 2, 2014… WPP Acquires Twist Image One On One With Chris Patheiger, TC Media’s Programmatic Marketplace Glenn Thomas Appointed Director Of Marketing At […]
Back in May 2012, TC Media made a majority stake of Redux Media, unlike many other acquisitions TC Media has continued to evolve the product and invest in the talent around its business solution. Yesterday, TC Media announced the launch of its Canadian Programmatic Marketplace. We took some time to talk with Christopher Patheiger, Vice President […]
As they continue to expand on their digital offering, TC Media announced the launch of its Canadian Programmatic Marketplace, which gives advertiser access to premium, brand-safe programmatic advertising inventory in English and French. The marketplace is TC Media’s solution to the evolving and complex world of Real-Time Bidding inventory supply. The Canadian Programmatic Marketplace provides buyers […]
Redux Media (a TC Media company) has announced a new exclusive partnership where the media company will represent HockeyBuzz.com’s Canadian advertising inventory. HockeyBuzz is the largest independently owned hockey site outside of NHL.com. As part of the partnership, Redux will exclusively handle all Canadian premium advertising sales and real-time bidding for the website in the Canadian market.
Redux Media, a TC Media company, just announced it has signed a deal with SpinMedia to become the online properties exclusive advertising representative in Canada. As part of the partnership, Redux will offer all Canadian online direct sales and real-time bidding for SpinMedia, a pop culture and music digital brands.
The pieces continue to come together for Transcontinental as they reported their third quarter earnings and stated an 8% revenue growth for the quarter, from $479.4 million to $517.0 million. The growth was driven primarily by the acquisition of Quad/Graphics Canada, Inc. and Redux Media.
President and Chief Executive Officer, François Olivier also said he expects to see the fruits of the Redux Media acquisition
Not a bar quarter for Transcontinental as they report their second quarter earnings for 2012 today. The company reported an increased in revenues by 6% in the second quarter, from $498.7 million to $529.4 million, driven primarily by the acquisition of Quad/Graphics Canada, Inc. as well as numerous acquisitions and launches of community newspapers in Quebec, and new contracts such as Canadian Tire.
TC Media Acquires Majority Stake In Redux Media
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