Apple News+ Is Coming, Here Are The Canadian News Outlets Joining
By Dave Forde / March 26, 2019What Canadian content will be included in Apple News+
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Stop The Presses Layoffs Hit La Presse, Cuts Staff
By Dave Forde / November 12, 2018Earlier this year La Presse announced a major change their their business model as the Quebec-baseed news outlet become a non-profit. La Presse parted ways from Power Corporation and aimed to go on it’s on in the every changing landscape of media.
Most Popular Canadian Ad Stories For Week Ending May 11, 2018
By Dave Forde / May 15, 2018Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending May 11, 2018.
La Presse Ditches Business Model, Aims To Become Non Profit [Update]
By
Dave Forde
/ May 10, 2018
The Canadian media landscape continues to change as publications fight to keep their revenues above expenses. This week La Presse announced intentions to change the company structure from a profit to a non-profit. As part of this change Power Corporation will no longer own La Presse and will no longer have any
Breaking: Celeste Normington Appointed Head Of Data Sales And Product At Pelmorex Media
By Dave Forde / May 1, 2017As they continue to expand their offering and dig deeper into decades of data Pelmorex Media (Marketplace Listing) has brought on Celeste Normington to the role of Head Of Data Sales And Product. The role will see Celeste work closely with both the sales and product evolution for Pelmorex to help clients better reach consumers across […]
Breaking: Pierre-Elliott Levasseur Appointed President Of La Presse
By Dave Forde / November 24, 2016changes taking place over at Canadian publisher La Presse with Guy Crevier announcing that he will leave his role as day-to-day operations.
La Presse Appoints Patrick Jutras As VP Sales
By Dave Forde / August 31, 2016La Presse has announced the appointment of Patrick Jutras to the position of Vice-President, Sales.
Breaking: Simon Jennings Appointed Chief Revenue Officer Pelmorex Media
By Dave Forde / June 10, 2016Yesterday we broke the news that Simon Jennings said goodbye to La Presse Group Sales Toronto, and of course we all wondered what he was going to do next? Believe it or not, some readers thought he might retire. Well wait no longer, effective June 27, 2016 (just 3 days after he officially leaves La […]
Breaking: Simon Jennings Leaves La Presse Group Sales Toronto
By Dave Forde / June 9, 2016Today, it was announced that Simon Jennings will be leaving his position as President, La Presse Group Sales in Toronto as of June 24, 2016.
Nuglif Taps Christopher Prinos As Vice-President Of Sales
By Dave Forde / April 14, 2016Nuglif has announced the appointment of Christopher Prinos as Vice-President, Sales. In the new role Christopher will head up all sales initiatives for the company across North America. Prior to joining, he was a Founding Member of Mediaspectrum where he spent over 15 years as a leader across multiple disciplines including marketing, pre-sales, business development, […]
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