Today, Rakuten Kobo has introduced Kobo Super Points, a new loyalty program designed to celebrate the love of reading. Now Kobo customers can instantly earn points with every eBook and magazine they purchase online or with Kobo’s reading app, which can be redeemed from a catalogue of more than one million titles across a variety […]
Kobo continues to make investments in their global eReading platform, today the company has announced the appointment of Colin Bettam as their new Chief Marketing Officer (CMO). As part of his role, Colin will be responsible for responsible for building and expanding the Kobo brand internationally through comprehensive strategies across multiple disciplines, including marketing, brand and
Retailer Indigo announced the availability of the Kobo Arc $199.99 (16G) and $249.99 (32G) and $299.99 (64GB), at Indigo and Chapters stores nationally and online at indigo.ca.
Kobo launched a self-publishing portal Kobo Writing Life independent authors and publishers, designed to help writers become the best authors and publishers possible, Kobo Writing Life offers key reader insights and marketing tools to engage with fans on a global scale.
On The Move – Advertising & Marketing – April 16, 2012
Canadian eBook Reader Kobo To Be Acquired By Rakuten
