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Dairy Queen Helps Moms "Get The Party Started"

By Dave Forde / August 23, 2013

Daily Queen is launching their latest campaign and targeting Canadian moms to help customize cakes they way they want it. As the end of the summer approaches, Dairy Queen wants to help families celebrate and will be giving 200 cakes to moms in order to drive trial and generate social recommendations for its online cake ordering system.

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Call for entries to Agencies, Publishers & Vendors - Fastest Growing Awards now OPEN