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Breaking: GroupM Acquires The Exchange Lab, Aitken Steps Down

By Dave Forde / December 18, 2015

WPP’s GroupM has just announced that it has acquired The Exchange Lab for an undisclosed sum. The Exchange Lab will become a core component of Connect, part of GroupM, to expand its multi-platform (meta-DSP) approach. The Exchange Lab has approximately 130 employees working in offices in London, New York, Chicago, Singapore, and Toronto, serving 700 […]

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GroupM Signs With Microsoft Advertising Canada For Exclusive Ad Deal

By Dave Forde / January 29, 2015

Microsoft Advertising Canada is having champagne for breakfast today as they have signed a new partnership with GroupM, and it happens to be the largest one to date for the media company. As part of the exclusive partnership, GroupM and its agencies will have access to Microsoft’s newest multi-screen offerings for the first quarter of […]

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Garvie Appointed Chief Commercial Officer, GroupM Canada

By Dave Forde / March 11, 2013

Stuart Garvie has been appointed the new Chief Commercial Officer at GroupM Canada, and will be based in the company’s Toronto office effective May 1. As part of his role, he will work with the CEOs of GroupM media brands including Mindshare, MEC, MediaCom and Maxus to create shared specialist services