All posts in " Google’s AdMeld "

Casale Media Bulks Up RTB Solution, Lauches New Supply-Side Platform

By Dave Forde / June 25, 2012

Casale Media is once again showing they are serious about being a leader in the premium content business. The ad network has invested yet again into their technology solutions for advertisers, this time launching what has they call, “Index Platform –” The new platform is a sell-side platform that powers programmatic selling and private marketplaces for publishers.