All posts in " CP+B "
Share

Coke Parts Parts Ways With CP+B

By Dave Forde / July 4, 2012

After many years working together, beverage maker Coke is ending its relationship with CP+B, owned by MDC Partners, according to Ad Age.  Part of the working relationship  included helping to establish Coke Zero on the market, a lower-calorie alternative to regular Coke.