All posts in " Ariad "

MNP Says “Go Jays Go“ In Video Promo

By Dave Forde / October 15, 2015

As Toronto is swept up with Blue Jays fever, professional services firm MNP approached their agency Ariad to create a short video in celebration. You may remember, MNP was the backdrop to a catch of the year candidate with their wall ad placement from Kevin Pillar’s incredible catch earlier this year. To show their support […]


Top Canadian Ad & Marketing Stories For Week Ending January 17, 2014

By Dave Forde / January 20, 2014

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending January 17, 2014… Breaking: TC Media Appoints Heather Forrester As VP Sales – Shopper Marketing, Ad Network TC Media Announces New Appointments in the Interactive […]


Social Platform We365 Helps Free The Children Break Record Of Download And Volunteer Hours

By Dave Forde / January 16, 2014

As part of their continued effort to support local charities, Toronto-based Ariad recently completed work with Free The Children,  is an international charity and educational partner, working both domestically and internationally to empower youth as agents of change. Ariad developed and produced a social platform called We365 on behalf of Free The Children and TELUS. […]


Ariad Adds To CPG and Strategy Team

By Dave Forde / January 17, 2013

Ariad announce this week the addition of two new hires to its Consumer Packaged Goods (CPG) and Strategy teams. Yvonne Graham joins Ariad’s CPG team as Senior Account Director, bringing significant shopper marketing and retail expertise to the agency. Yvonne comes to Ariad from Sobeys where she spent five years as Director, Integrated Marketing Communications.