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Since 2008, Profectio has been the home for advertising and marketing professionals looking for news about the companies and people behind the great campaigns and work in Canada. We deliver our readers top stories, news, trends, and tips about the Canadian online advertising and marketing industry since our launch.


Latest Account Wins

Crackle Selects Cue Digital Media As Exclusive Ad Representative In Canada
As they continue on what has been a strong year so far with steady growth, Cue Digital Media (Marketplace Listing)[...]
IKEA Canada Gets Ready For a Resign With Rethink Communications As AOR
After a four month review IKEA Canada has announced the retailer has selected Rethink Communications (Marketplace Listing) has been selected as Creative[...]
ClearPier Selects Cue Digital Media For Exclusive Media Partnership
ClearPier announced that they have established an exclusive partnership with Cue Digital Media (Marketplace listing), to represent the company’s portfolio[...]
The Wall Street Journal Taps The&Partnership Canada
The Wall Street Journal has selected The&Partnership to lead its first dedicated marketing effort in Canada. The campaign will officially[...]
JWT Canada Gets Sweet As SPLENDA’s New AOR
J. Walter Thompson Canada (JWT) has been selected by SPLENDA as they have been selected as agency of record in[...]

On The Move

More Staff Changes At Eyereturn Marketing
Back in August, Toronto Star announced it was shutting down its "would-be digital savior" Star Touch unfortunately this also resulted[...]
Google Appoints Sabrina Geremia As New Head Of Google Canada
It is official, Google has promoted Sabrina Geremia as Head of Google Canada. For the last few months Sabrina has[...]
Breaking: Andrea Kolber Appointed VP Marketing At TriNimbus Technologies
Toronto-based TriNimbus Technologies has appointed Andrea Kolber as the company's new Vice President of Marketing. In the role Andrea will[...]
Who Has Been Hired At Cadreon, Salesforce
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for October[...]
Cadreon Promotes Carolina Jung To VP Client Partnerships & Innovation
Recently, Cadreon promoted Carolina Jung to the role of Vice President of Client Partnerships and Innovation. In the role she will[...]


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