Apple News+ Is Coming, Here Are The Canadian News Outlets Joining
By Dave Forde / March 26, 2019What Canadian content will be included in Apple News+
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As Rogers Exits The Publishing Game St Joseph Snaps Up Media Properties
By Dave Forde / March 20, 2019Today Rogers Media (division of Rogers) entered into a deal with St. Joseph Communications (SJC) and Rogers Media will acquire all seven of Rogers Media’s consumer print and digitalmagazine brands.
As Apple Prepares Its Streaming Video Service Will Bell And Rogers Join The Party? Netflix?
By Dave Forde / March 19, 2019We are days away from another Apple launch event. This time Apple will announce its long anticipated video streaming service. Many have wondered how similar the new service from Apple will be to the current market leader’s – Netflix.
Introducing #GirlBoss, Are We There Yet?
By Dave Forde / March 12, 2019“#GirlBoss, Are We There Yet?” Each week we interview senior level women from the advertising, marketing and public relations industries and discussion topics like the glass ceiling, #metoo movement, how women can progress their career and more.
Women In Communications, Marketing & Technology Call For Nominations Now Open
By Dave Forde / March 7, 2019PR In Canada and Profectio are once again taking time to recognize women across Canada working in communications, marketing and technology for their great accomplishments and great work.
Media Layoffs Continue To Shrink Digital And Offline Properties
By Dave Forde / March 5, 2019Recently we saw media outlets such as BuzzFeed, HuffPost eliminate close to 2,000 jobs in one week.
NextGen Awards, Call For Nominations Now Open
By Dave Forde / December 4, 2018We have brought it back – NextGen Awards. Our awards program where we search and reward the top Advertising, Experiential, Marketing, Media Buying/ Planning, Public Relations and Social Media agencies across North America.
Top Advertising And Marketing Stories On Profectio For September 2018
By Dave Forde / October 16, 2018Looking back at September 2018, here are the most popular stories that you read on Profectio:
What Type Of Content To Pitch Profectio
By Dave Forde / October 15, 2018Profectio, (latin for the source), the online publication dedicated to Canada’s online advertising and marketing industry. Our purpose is simple, to be the voice for advertising and marketing professionals across Canada. We share your opinions, thoughts, success stories and research that helps to keep the industry growing. Each day Profectio (and or sister publication PR In Canada) is pitched stories […]
Cue Digital Turns 10, Rebrands And Refocuses Sales Team
By Dave Forde / October 1, 2018Over 10 years ago David U.K give birth to his dream, Profectio was right there as we saw the launch of Cue Digital Media.
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