DivaCup Asks Consumers To “Join The Inner Revolution”
By Dave Forde / March 1, 2019Diva is looking to break the stigma on periods by launching a new North American campaign,
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United Way Partners With Pantone Color Institute For #UNIGNORABLE
By Dave Forde / October 2, 2018As the continue to battle against local issues like domestic violence, child hunger, poverty, homelessness, social isolation, bullying and mental health, the United Way recently partnered with Pantone Color Institute to create Unignorable – a new neon coral colour.
Can “Juliet” Chat Its Way To New Digital Revenues For WestJet?
By Dave Forde / August 28, 2018As Canadian airline WestJet looks for new ways to make the customer’s journey easier the brand recently launched its own chatbot using Facebook Messenger.
Sebastian Professional Selects VIBRANT Marketing As For SHARE YOUR SHAPER 2018
By Dave Forde / April 25, 2018As Sebastian Professional aims to bring back one of its successful campaigns from last year the brand has turned to VIBRANT Marketing. SHARE YOUR SHAPER campaign returns in 2018 as the brand continues to build momentum
Children’s Hospital Foundations for Children’s Miracle Network Champions presented by Walmart Canada program
By Dave Forde / March 13, 2018As the look to raise awareness for support for Canada’s Children’s Hospital Foundations (CCHF) the health organization recently launched its latest campaign presented by Walmart Canada. The program celebrates children and their remarkable stories of care from hospitals across Canada, to showcase the significant impact the hospitals have in each of their communities in order […]
Braun Thermometers Rolls Out New Integrated Digital Campaign
By Dave Forde / February 28, 2018Helen of Troy Canada recently launched an integrated digital campaign for Braun thermometers consisting of video, social media, programmatic and digital advertising targeting experienced and soon-to-be parents.
Cystic Fibrosis Canada Has “31 Reasons To Give” This Holiday Season
By Dave Forde / December 18, 2017The holiday season is here, a time of celebration and a time of giving back! Cystic Fibrosis Canada (CF Canada) recently rolled out its “31 Reasons To Give” campaign
Where Are Canada’s Missing Electric Cars?
By Dave Forde / September 13, 2017They are powerful, they are ready for prime time, but according to EVchoice.ca, there simply are not enough electric vehicles (EVs) that Canadians can purchase today. Eager Canadians do not have access to the variety, selection, or access to the non-polluting cars that Americans enjoy. That needs to change, argues five leading Canadian organizations that are […]
TELUS Health Brain Project Educates About World Brain Day
By
Dave Forde
/ July 21, 2017
In an effort to raise further awareness for brain health, the Baycrest Foundation has partnered with Red Lion Canada to create a new creative platform developed for the 2017 edition of The TELUS Health Brain Project, in support of Baycrest Health Sciences. To build upon last year’s success, for 2017 Red Lion Canada has […]
Endy Aims To Give Toronto A Good Night Sleep
By Dave Forde / July 21, 2017Endy has taken over the Grand Hall of Union Station as part of the brand’s latest marketing campaign.
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