Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 15 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.
Financial organization Moneris has promoted Duri Alajrami to the role of Chief Sales and Marketing Officer.
Now let’s take a look back at the most read stories about agencies, brands and people on PR In Canada during September 2020:
Wonderful Pistachios is putting the finishing touches on its new marketing campaign. The brand is investing $3.3M on the campaign
This new partnership is being termed an “Outsourced In-House Agency,” which will aim to leverage an omni-channel approach that leverages Mattamy Homes and its multiple touch points with consumers.
Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending September 25, 2020.
Scotiabank [TCO] is making a significant change to the bank’s marketing organization as they have appointed Laura Curtis Ferrera to the role of Senior Vice President (SVO) and Chief Marketing Officer (CMO).