Tug [TCO] has been appointed digital marketing agency of record for the University of Toronto’s Rotman School of Management. As part of the new arrangement, Tug will manage digital marketing for all key programs at Rotman – a global centre of research and teaching excellence – including its Masters, Executive, and Central Marketing programs.
This is not the first time the two have worked together, previously Tug managed paid search and display campaigns across Canada and international markets for the school.
Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.