Mattamy Homes recently signed with a Toronto-based agency as a new marketing partner. Brad Carr, CEO Mattamy Homes Canada said this is a new direction for the home builder after many hours of research both internally and externally with various stakeholders.
This new partnership is being termed an “Outsourced In-House Agency,” which will aim to leverage an omni-channel approach that leverages Mattamy Homes and its multiple touch points with consumers.
Who has Mattamy Homes hired as its AOR? Previous AOR?
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theturnlab appointed by Mattamy Homes
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The above represents other recent changes in the advertising and marketing industry across Canada.