Pillway Hires New Agency Of Record

PillwayAs Canadians look for new ways to get their pharmacy solutions a new company called Pillway [TCO] in entering the playing field.  The company recently hired a new agency to help with its Canadian launch campaign.  

The new brand has also hired an additional agency to help develop its brand identity including various digital, social and CRM tactics. 

Who has Pillway hired as its AOR? Previous AOR?

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  • Forsman & Bodenfors Canada has been hired as the advertising agency of record
  • The Media Kitchen has been hired as the media buying agency of record

The above represents other recent changes in the advertising and marketing industry across Canada.