SodaStream Selects Digital Agency Of Record

SodastreamFollowing a review process, SodaStream (owned by Pepsi) has signed on with a new digital agency of record (AOR).

In the new assignment the Canadian agency will handle the brand’s digital strategy, analytics, creative development and community management across Canada.

Who has SodaStream hired as advertising AOR?

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  • Praxis has been selected as the new agency of record (AOR)

The above represents other recent changes in the advertising and marketing industry across Canada.