As Pinterest sets its sights on International growth the company has announced its first official office in Canada. As part of the move they have appointed Erin Elofson as their first Country Manager in Canada. Erin will officially start on October 1, 2018.
Prior to the move Erin was with Facebook in Canada in several roles including Group Lead; Head of Financial Services, Retail and Telecom; and Head of Financial Services. Before that she spent 11 year with Microsoft Canada as Global Account Lead for BMO Financial Group. She was also National Lead, Hewlett-Packard Partnership; and Senior Product Manager, SQL Server.
“I’m thrilled to have the opportunity to lead Pinterest Canada,” said Erin Elofson, Country Manager, Pinterest. “Pinterest is already deeply embedded in our culture and Canadians love Pinterest because they want to discover and try new things. They are relentlessly seeking inspiration to enhance their own lives. Canadian businesses have the opportunity to offer the right products and services to Pinners to help them realize those aspirations and I’m looking forward to working with these businesses.”
Pinterest is currently experiencing 80% of signups coming from outside the U.S.