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Campbell Canada Rolls Out Healthy Request, And Gets The Conversation Started

By Dave Forde / October 22, 2015

More and more Canadians are demanding healthier food choices, whether it be at home or on the road.  Campbell Canada is looking to challenge the perceptions of canned soup with their reinvented line called Healthy Request soups which boldly promises to never contain preservatives. The new product line is prepared with high quality vegetables, grains, […]

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Bing Ads Connect Seminar, Register Now [Event]

By Dave Forde / October 21, 2015

Register now and join the team at Microsoft Canada on Tuesday, October 27 as they host their Bing Ads Connect Seminar, a chance for you to: Have 1:1 support in creating a new account, optimizing your current account, or synching a Google AdWords account See a sneak peek of upcoming Bing Ads enhancements and the product roadmap […]

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BoardSeat Hires scratch For Rebranding And Digital Campaign

By Dave Forde / October 20, 2015

As they look for a brand refresh, BoardSeat, a networking service for business professionals turned to Toronto-based scratch for help. As part of the assignment, scratch will create a digital platform. Scratch will be developing two digital entities: a website and a crowdfunding page. The goal is to create a more user-friendly approach and a creative […]

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Breaking: Chris Harris Appointed Executive Producer, Digital, Scripted At CBC

By Dave Forde / October 19, 2015

CBC has just announced that Chris Harris has been hired as Executive Producer, Digital, |Scripted. In his new role, Harris will report to Paul McGrath, Director, Digital Content, CBC. Most recently he was Vice President, Strategy & Business Development with Secret Location, a position he held since 2013.  Prior to that Head of Social Media at […]

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SUBWAY Canada’s Prime Rib Melt Hits Prime Time In New Campaign

By Dave Forde / October 19, 2015

Canada, are you ready to have your taste buds explode? SUBWAY Canada’s Prime Rib Melt sandwich is returning to the restaurant’s menu today and will be available all across Canada. SUBWAY Restaurants has partnered with Canada Beef, the national organization representing the promotion of the Canadian cattle and beef industry worldwide, to bring its Prime […]

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Register Now – Bing Ads Connect Seminar [Event]

By Dave Forde / October 19, 2015

Are you ready to find out how you can achieve your search advertising goals? Join the team at Microsoft Canada on Tuesday, October 27 as they host their Bing Ads Connect Seminar, a chance for you to: Have 1:1 support in creating a new account, optimizing your current account, or synching a Google AdWords account See a sneak […]

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MNP Says “Go Jays Go“ In Video Promo

By Dave Forde / October 15, 2015

As Toronto is swept up with Blue Jays fever, professional services firm MNP approached their agency Ariad to create a short video in celebration. You may remember, MNP was the backdrop to a catch of the year candidate with their wall ad placement from Kevin Pillar’s incredible catch earlier this year. To show their support […]

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In Realignment, Yellow Pages To Cut 300 Jobs

By Dave Forde / October 9, 2015

In what they are calling a corporate “realignment,” Yellow Pages has announced the company will be cutting 300 jobs by the end of the month as they look to trim offline operations and move away from their print directories to more online products.  The 300 jobs are said to represent 10 per cent of Yellow […]

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Hemovel Takes Brand To New Heights With Slackline Campaign

By Dave Forde / October 9, 2015

Talking about hemorrhoid treatment is not exactly your typical water cooler conversation, that is why this week Hemovel launched a new campaign to help break the taboo and get people talking about hemorrhoid treatment going oral.  The goal is to drive brand awareness through an innovative live stunt and exciting video content. Hemovel turned to VIBRANT to help […]

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Gary Fearnall Appointed Country Manager, Canada At OnDeck

By Dave Forde / October 9, 2015

OnDeck, a platform for small business lending, has appointed Gary Fearnall as Country Manager for Canada. The appointment comes after OnDeck’s official expansion into Canada earlier this year and solidifies its commitment to serving Canada’s approximately 1.1 million small businesses.   In the role, Gary will oversee all operation for the company in Canada, drive OnDeck’s strategy […]