In his role, Michael will be responsible for developing and implementing marketing strategies and programs for key brands including American Standard and DXV, that will continue to build brand presence in the Canadian marketplace. Recognized for his decisive leadership, Michael has also become part of the American Standard Brands Canada Leadership Team. Michael will be reporting directly to GM Yves Dalcourt.
Michael joined American Standard in 2014 as a Product Marketing Manager, with more than 15 years of reputable experience in the kitchen and bath industry. Previously, he was a Marketing Manager with Magick Woods where he was responsible for leading a team in developing marketing plans for a $50 million business. Michael also spent eight years at Canac Kitchens (A Kohler Company) serving in Marketing roles, leading North American marketing activities for a quarter-billion dollar business.