Contiki Canada Wants Millennials To Have #NOREGRETS In Latest Campaign

BY: 

Dave Forde
March 18, 2014

Noregrets Contiki As part of their latest campaign, Contik launched their #NOREGRETS Adventure Challenge which is designed to encourage young travellers age 18-35 to get outside their comfort zone and travel to new places, as well they have a  chance to win a trip for 2 and limited-time discounts on trips.

“Contiki Holidays couldn’t be more excited that one of our homegrown favourites, Tim Deegan is featured in this week’s #NOREGRETS Adventure Challenge video, showing off raw footage from his own trip to Australia and giving Canadian travellers the real deal about what they can expect from one of our tours, says Lauren Howard, National Brand and Marketing Manager. “Tim’s spontaneity and infectious positivity caught the attention of Canadian millennials early-on, and having been on 4 Contiki trips and hosted 2 YouTube Road Trips for us, we’ve seen how genuine he is at connecting with our online audience and getting his love for our adventure trips out there.”

Tim Deegan, winner of the MuchMusic VJ Search, has created 10 Contiki videos and hosted 28 others to destinations in Europe (including Paris, Italy, Italy, London and Prague), Thailand and Australia.  As an honourary Contiki Brand Ambassador, Tim credits Contiki with providing “eye-opening, life-changing experiences,” and even with his years of independent travel, says “I hadn’t seen the world until Contiki showed it to me.”

 

Every Monday until April 17th, Contiki will be rolling out a new video challenge hosted by a variety of the youth travel brand’s ambassadors, from Canadian YouTubers like Tim Deegan and Andrew ‘Gunnarolla’ Gunadie, to Billabong pro surfer Felicity Palmateer. Each video showcased original content telling the story of authentic Contiki adventures around the world, featuring the chance to win a life-changing trip to that week’s destination. With eight weeks of prizes, this has been Contiki’s biggest giveaway to date!

 

 

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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