Postmedia Network Appoints Scott White As Vice President, Content Strategy & Business Development

Scott WhitePostmedia Network  announced today the appointment of appointment of Scott White to the newly created position of VP, Content Strategy & Business Development.  In this new role, Scott will lead the development of content strategies for native advertising and branded content across all platforms and explore new partnerships and opportunities in these content verticals.

Before joining Postmedia, Scott was Editor-in-Chief of The Canadian Press where, over the past 15 years, he oversaw the transformation of the news agency from a print-based organization to a multimedia content provider. Mr. White holds a Masters of Business Administration from the University of Toronto’s Rotman School of Management.