HootSuite Acquires uberVU To Bolster Analytics Offering

HootSuiteAs they continue to expand their social media solution, HootSuite acquired uberVU, a social analytics solution that targets enterprises and counts 3M, Heinz and Getty Images as clients. Financial terms of this deal have not been disclosed.

Over the last five years of its existence, HootSuite has grown to become one of the dominate social media solutions used by both consumers and corporations with its over 8 million user base worldwide.