Earnings: Score Media Reports Q3 2012, Digital Continues To Grow

BY: 

Dave Forde
July 16, 2012

Score Media reported their third quarter earnings for the period ending May 31, 2012 last week, revenues were $12.7 million compared to $13.1 million in the three months ended May 31, 2011.   Of course digital was a big part of their growth with $1.1 million compared to $0.8 million for the same period the year prior as they were  able to monetize their platform across Canada and the United States.

The ScoreMobile applications averaged 3.5 million unique users per month in Q3/12, growing by more than 1.1 million unique users per month, or more than 46%, from Q3/11, theScore.com averaged 1.4 million unique users per month in Q3/12, an increase of 38% or 0.4 million unique users per month over Q3/11.
  • In Q3/12, Score Media Inc. announced a partnership with William Hill, allowing UK-based users of its ScoreMobile FC app to bet on live football matches at the touch of a button. The partnership with the UK’s leading sports betting and gaming provider enabled users of ScoreMobile FC to place bets with their iPhone, BlackBerry or Windows smartphones via their williamhill.com account.
  • Score Media and Gillette Canada announced a partnership to produce Season 4 of Gillette DRAFTED. For the first time in the show’s history, viewers of theScore would decide who would be crowned winner, earning a one-year contract as Score Media’s newest sportscaster – contributing to theScore Television Network, theScore.com and ScoreMobile – plus a one-year spokesperson contract with Gillette.
  • A version of Score Media’s popular free sports mobile application ScoreMobile was released for the Kindle Fire tablet. Already available for the iPad and BlackBerry PlayBook as well as for iPhone, BlackBerry, Android and Windows Phone smartphones, ScoreMobile has become a must-have app for sports fans, reaching more than 3.5 million unique users each month.
  • Score Media’s dedicated soccer mobile application ScoreMobile FC was updated in time for the Euro 2012 tournament in Poland and Ukraine, including free customizable push alerts (including goals and key incidents); daily video “vodcasts” featuring special guests; synchronized tournament fixtures to user calendars; up-to-the-second live scores; live blogs or text commentary for every game; comprehensive list of match times, tables and statistics and the latest Euro 2012 news, previews and post-match analysis in video format.

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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