Toronto-based AppHero secured a seed round of financing to the tune of $1.8 million today from OMERS Ventures, Golden Venture Partners, and ENIAC Ventures along with a number of top angels. The startup has built a social recommendation platform for mobile applications, such as iPhones and iPads, but currently they do not offer support for Android devices.
“Consumers have been paralyzed by the sheer volume of apps, and often miss out on the ones that are truly best for them,” said Jordan Satok, Founder and CEO of AppHero. “We have focused on building an innovative recommendation platform with a simple user experience to match users with apps they will love. This new funding allows us to continue growing our team to make our social recommendation platform more intelligent and expand to other verticals.”
With so many recommendation apps, platforms and tools in market today, AppHero is a little late to the party, but maybe they have some secret sauce that will make them stand out amongst the pack. Part of what their platform offers is a method to help determines areas of interest by analyzing a user’s historical activity and social data, then recommends the most relevant and engaging apps. It also gives users the ability to see their friends’ apps and recommend great apps to each other.