Pitney Bowes Shuts Down Creative And Marketing Strategy Services Part Of Digital Cement

BY: 

Dave Forde
June 28, 2012

Digital Cement is making a slight adjustment to its core business as parent company issued the following statement:

Pitney Bowes has decided to focus the Digital Cement business on its already-successful work executing multi-channel marketing campaigns for large clients on an outsourced basis. This expertise dovetails well with the marketing software capabilities Pitney Bowes acquired when it purchased Portrait Software in 2010, and delivers sustainable and profitable value to Digital Cement clients.

As a result of this decision, Pitney Bowes will no longer provide creative and marketing strategy services for some customers. The Digital Cement employees who provided those services were notified yesterday and will be provided with appropriate severance agreements.

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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