As they continue to round of their offering, Toronto-based Cue Digital Media just announced Cue Video, as their latest offering to bring more value to advertising that want to levergage video to reach target audiences. Cue Video is a new exclusive partnership with Digital Broadcasting Group (DBG), a creator, producer and distributor of premium content across digital media. In Canada, DBG reaches 22,519,000 unique visitors, accounting for 89.5 percent of Canadians online according to ComScore Media Metrix, December 2011. Cue Video will act as DBG’s exclusive agent in Canada offering custom video programming and online video ad inventory to Canadian brand advertisers and agencies.
“Cue Video is a natural evolution for Cue Digital Media,” said David U.K., CEO and Founder. Cue currently represents the Top Male 18-49 video-centric entertainment sites and is the leader in producing online branded content / entertainment. “Digital Broadcasting Group extends Cue’s reach to a vast range of consumers via DBG’s high profile publishers with massive targeted reach in Canada.”
As part of this new partnership, Cue will have a key focus on verticals such as Entertainment, Auto, Financial News, Health, Fashion, Travel and Sports.