Blue Ant Media Adds More Digital Video Content With Acquisition Of High Fidelity HDTV

BY: 

Dave Forde
December 22, 2011

With a new influx of cash in the bank, Blue Ant Media went shopping, they announced the acquisition of High Fidelity HDTV which operates four premium high definition channels – Oasis HD, eqhd, radX and HIFI HD. The transaction is pending CRTC approval. The Company will initially purchase 29.9% of shares in High Fidelity HDTV, with the remaining 70.1% closing subject to CRTC approval.

“We believe it’s a great time to establish and grow a new kind of media company in Canada and our investments in High Fidelity and GlassBOX provide a robust and complementary offering for audiences,” said Michael MacMillan, CEO, Blue Ant Media. “We are pleased Torstar Corporation sees the opportunity with our company. Their participation along with Providence will further boost the support of our properties.”

“GlassBOX looks forward to joining with High Fidelity under the Blue Ant umbrella,” said Raja Khanna, CEO, GlassBOX Television. “The combined business will provide increased opportunities to engage audiences with great content on all platforms.”

More signs that online video is going to be even bigger in 2012, but will it make a strong dent on traditional TV?

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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