Does Size Matter In Mobile Advertising? [INFOGRAPHIC]

BY: 

Dave Forde
December 19, 2011

Over the last few years we’ve seen more and more mobile devices hit the market, smartphones from just about every electronics manufacturer and most recently tablet devices. Of course advertisers are always trying to find new forms of real estate to place ads for their brands.  Over the decades we’ve seen it all, TV, radio, websites, the side of residential buildings, as our mobile devices.

Does Size Matter When It Comes To Mobile Devices?

According the the infographic below which was created by inneractive, there is a definitely correlation between the size of your screen and click through rates (CTR).


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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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