MediaCom Canada Appoints Matt Di Paola As Chief Strategy & Innovation Officer

BY: 

Dave Forde
August 10, 2011

He shared with us last month that he was leaving Proximity Canada and we had a few assumptions of where he’d go next, but it looks like Matt Di Paola has found his new home. MediaCom company has appointed Matt as their new Chief Strategy & Innovation Officer of MediaCom Canada. His role will  include strategy and digital leadership, insight & research, business science, content development and analytics. He will also be responsible for leading new product and service development initiatives and will report directly to MediaCom Canada’s CEO Jamie Edwards.
Previously he was with Proximity Canada as SVP, Managing Director after joining the company in 2007 and helping it grow from 40 people to a staff of more than 200.
He began his career in marketing communications and public relations at Harbinger Communications, working primarily in the consumer packaged goods and financial industries with clients such as Effem Foods, Tabasco, and TD. He has also worked in a succession of development and management roles at Devlin Applied Design, Leo Burnett and Tribal DDB Toronto.

 

 

 

 

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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