As Tremblant looks to revamp its brand, they have announced Ogilvy Montréal has been hired to develop ad campaigns and manage web content for the ski resort. Tremblant seeks to consolidate and develop their brand’s positioning, while increasing awareness toward its vast service offering, including skiing, accommodations, food service and cultural events. “The Tremblant brand is getting stronger and we wish to keep our momentum going, says Alain Brochu, Vice-President, Sales, Marketing and Communications at Mont Tremblant Resort. Through Ogilvy Montréal’s creativity, we’ll be seeing some eye-catching campaigns.”
Following a selection process spanning several months and involving many renowned agencies, Tremblant finally retained the services of Ogilvy Montréal. “Ogilvy Montréal stood out by virtue of its extensive experience and the creativity it brought to bear as part of its proposal, says Alain Brochu. We are certain this collaboration will reflect the exciting challenges that will shape Tremblant’s future.”
Tremblant Hits The Slops With Ogilvy Montréal As New AOR
BY:
Dave Forde
August 2, 2011
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