Snap’s problems do not stop south of the border, this week it was also revealed that Joe Strolz, General Manager for Snap Canada has also decided to leave the company.  He joined the company in July of 2017.

As RBC continues to expand its digital presence the financial institution a Greg Oosterom as their Director, Digital Marketing & Amplification for RBC Wealth Management.

Brent Choi is starting off 2019 in a new role, earlier DDB Canada announced the 20+ year advertising industry veteran has been appointed as the agency’s new CEO and CCO.

On The Move – Here are a few new moves and promotions within the Advertising & Marketing industry for January 15, 2019.

Consumer packaged goods (CPG) company Maple Leaf Foods has appointed Jessica Armstrong to the role of Vice President of eCommerce.  In the role Jessica will responsible and manages the strategy for our Ecommerce platform and clienteling application. She will also identify and prioritize Ecommerce initiatives that will be aimed at improving the customer experience, maximize site sales […]

We have brought it back – NextGen Awards. Our awards program where we search and reward the top Advertising, Experiential, Marketing, Media Buying/ Planning, Public Relations and Social Media agencies across North America.

PR In Canada and Profectio have been covering campaigns that involve and use social media for years and now we are giving you a chance to get the recognition for your successful campaigns as part of our #SocialMediaSuccess awards. 

Sandra Sanderson for starting a new position as Senior Vice President Marketing at Sobeys.  In the new role she will  She oversees the marketing portfolio strategies across all Sobeys brands and banners to transform the way Sobeys connects with customers through marketing.  Sandra will be part of the Sobeys Executive Committee. Before joining Sandra was Senior Vice-President of Marketing […]

Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending December 4, 2018.

Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending November 9, 2018.