Welcome to Profectio

Join the Profectio community

Since 2008, Profectio has been the home for advertising and marketing professionals looking for news about the companies and people behind the great campaigns and work in Canada. We deliver our readers top stories, news, trends, and tips about the Canadian online advertising and marketing industry since our launch.


Recent Stories:

Yellow Pages Cuts 500, Could Bad Acquisitions Have Been A Factor?
Yellow Pages (YPG) announced the company was cutting 500 employees or close to 18% of its staff across various departments this morning, while this is bad news for those affected it does not come as a surprise.
Who Has Been Hired At FreshBooks, Mediaedge:cia, Shopify
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for January 16, 2018.
Most Popular Canadian Ad Stories For Week Ending January 12, 2018
Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending January 12, 2018.
Jessica McGrogan Appointed Managing Director Of Adobe Ad Cloud Canada At Adobe
Jessica McGrogan promoted to the role of Managing Director, Adobe Ad Cloud Canada at Adobe. In the role Jessica will lead a team focused on growing Adobe's various cloud products. Prior to the promotion
Who Has Been Hired At Genuine Media, john st, Media Experts
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for January 9, 2018.
Breaking: Doug Hawe Appointed Head Of Digital Marketing At SAS
Doug Hawe is starting of 2018 as the new Head of Digital Marketing, Canada at SAS Canada. In the role Doug will be responsible for the development of the digital strategy for SAS Canada
Most Popular Canadian Ad Stories For Week Ending January 5, 2018
Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending January 5, 2018.
Join Us For Our State Of The Nation, 2018 The Year Of The … Event
join us on  January 24, 2017  for our "State of the Nation - 2018, The Year Of The..." event where you will gain insight into the major trends and shifts in the market for the coming year ahead and find out how you need to be prepared!
Joe Strolz Snaps In New Year With Evan Spiegel And Drake 
Joe Strolz you hung out with your boss (Evan Spiegel), oh and Drake.  Snapchat hosted an amazing New Year's Eve company wide party at the Microsoft Theatre in L.A. 
Here Are The Top Stories That You Read On Profectio During 2017
Here on Profectio we publish a lot of stories over the course of the year about the advertising and marketing industry. Among all the new stories that were published in 2017, here are the ones that got the most attention from you - our readers.


I want to learn about...

Account Wins
On The Move
Campaign Corner
Awards
Upcoming Events
Find A Vendor