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Since 2008, Profectio has been the home for advertising and marketing professionals looking for news about the companies and people behind the great campaigns and work in Canada. We deliver our readers top stories, news, trends, and tips about the Canadian online advertising and marketing industry since our launch.

Latest Account Wins

Canadian Press Reshifts Its Web Presence For Canada’s 150th
The Canadian Press has turned to the teamed at Reshift Media, a digital marketing agency to give an updated look and[...]
Crackle Selects Cue Digital Media As Exclusive Ad Representative In Canada
As they continue on what has been a strong year so far with steady growth, Cue Digital Media (Marketplace Listing)[...]
IKEA Canada Gets Ready For a Resign With Rethink Communications As AOR
After a four month review IKEA Canada has announced the retailer has selected Rethink Communications (Marketplace Listing) has been selected as Creative[...]
ClearPier Selects Cue Digital Media For Exclusive Media Partnership
ClearPier announced that they have established an exclusive partnership with Cue Digital Media (Marketplace listing), to represent the company’s portfolio[...]
The Wall Street Journal Taps The&Partnership Canada
The Wall Street Journal has selected The&Partnership to lead its first dedicated marketing effort in Canada. The campaign will officially[...]

On The Move

Who Has Been Hired At FCB Toronto, Hootsuite, TELUS
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for November[...]
Facebook Appoints Garrick Tiplay As Managing Director For Canada
It is official - after months of speculation, conversations and hunting Facebook has named a new head of operations at[...]
Jackman Reinvents Appointed Deanna Lambert As Principal Brand Strategist
Toronto-based Jackman Reinvents has appointed Deanna Lambert to the position of Principal Brand Strategist.   In the leadership role Deanna will be a[...]
Who Has Been Hired At: Channel Company, Responsible Gambling Council, SlimCut Media
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for November[...]
BMO Appoints Brett Pitts As Its New Chief Digital Officer
As one of Canada's largest financial institutions looks to separate itself other national banks, as well as a strong Canadian[...]

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