Engage Me
The idea of engaging audiences is not a new one, but have you managed to turn those great strategies into actual results?
Engaging customers with their company’s brand is especially important today considering the highly volatile and unpredictable business environment we all are facing. The common element is volatility — a major contributor to employee stress and common to businesses of all categories and sizes.
Knowing and understanding how to engage your key stakeholders can make or break your company’s brand.
Where: 130 Dundas West Center, Toronto, Canada
When: June 10th, 2009; 8 AM – 11 AM
Who Should Attend:
- Brand Managers, Content Producers & Managers, Business
- Development Managers, Social Media Consultants
- Editors, Publishers, Media Sales Executives, New Media
- Executives
- Corporate Marketers, Advertising Executives
- Community Managers
Sessions:
Carol Leaman, CEO, AideRSS (BIO) – Measurement of the Ages: A review of the ecosystem of tools available to measure engagement and talk about why we think detailed engagement data is important to brand managers, advertisers, and PR firms.
John McTrusty, President, Questback Canada (BIO) – Online(Customer) Engagement: Can it be done? Does it create value?
Take a look at how Enterprise Feedback Management(EFM) when well executed can not only provide insight, it will positively effect your key (business/Customer) relationships and delivery loyalty.
Dave Forde, Founder, Profectio, PR In Canada – If you build it… – A look back at specific examples of brands and companies we’ve talked about on Profectio & PR In Canada. Which companies have leveraged their audience to build a strong brand and how?
If you are interested in speaking click here for details.
Founder of 
