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Business Wire Selects Viigo To Deliver Real-Times News

By
Dave Forde
– March 19, 2010Posted in: Account Wins

Toronto-based Viigo Inc. recently signed up yet another customer as Business Wire, a Berkshire Hathaway company has signed a deal to use their Viigo for BlackBerry solution which will be co-branded with Business Wire.  As well Viigo will offer their Viigo for Windows solution, both will be used to help deliver real-time news over smartphones.

“With the growth of mobile Internet usage and the need for real-time financial and business news content, we are pleased to provide our members with the additional value of adding this important channel to our distribution network,” said Business Wire Senior Vice President, Media Services and Product Strategy.

Additionally, the application features direct links to Business Wire’s Twitter feeds (@BusinessWire, @EONpr, @TradeshowNews, @ExpertSource and @BWPolitics), YouTube channel and the RSS feed for the All Things Press Release podcast series.



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Tags: BusinessWire, Laura Sturaitis, Mobile Marketing, Viigo

About Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched Profectio, and on PR In Canda (which covers the Canadian Public Relations industry), find Dave on Twitter, also on Facebook and LinkedIn.

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