As advertising agencies across Canada continue to shuffle their operations such as here, here and here, today TBWA Worldwide has announced today that it has merged TBWA\Toronto and Juniper Park to form a new agency, Juniper Park\TBWA, effective immediately.
The Juniper Park leadership team of CEO Jill Nykoliation and Chief Creative Officers Terry Drummond, Alan Madill and Barry Quinn will lead the office, reporting to TBWA Worldwide President and CEO Troy Ruhanen. Jay Bertram, current President of TBWA\Canada and head of the Toronto office, will be leaving the agency at the end of September.
The two Toronto-based shops will combine their staff under one roof in the Juniper Park space next month, and will operate a combined roster of clients that includes CIBC, Nissan, eos, Miller Lite, PepsiCo, Petro-Canada, Pfizer and Virgin Mobile.