Earlier this week we told you about the latest product to from Toronto-based Reshift Media called Social Brand Amplifier, well it looks FranWorks Group of Companies has integrated the solution into their business. FranWorks which owns and operates food brands such as Elephant & Castle, Original Joe’s, and State & Main locations across Canada and the United States was looking for a way to manage and grow its fan base Facebook, and to help increase its reach and relevance across Facebook.
“The Social Brand Amplifier allowed us to roll out location-specific pages for all our locations with ease,” says Jeff Humphreys, Franworks’ Manager of Digital and Social Media. “Without this tool, the process would have been timing-consuming and complex. Creating a unified presence on Facebook was an important piece of our digital strategy and Reshift helped us achieve this.”
With To Social Brand Amplifier, FranWorks can now easily update and manage a network of local Facebook pages easily and efficiently, and specifically FranWorks guests can check-in, post photos and talk about their visit to the various restaurants across North America.