App That: Babies“R”Us Rolls Out Catalogue App

BY: 

Dave Forde
March 26, 2014

Google PlayAs more and more retailers embrace the digital world, today, Babies“R”Us rolled out a new mobile app today that was created by TC Media.  The app allows parents to search for items, view descriptions and reviews, helpful videos and many other features.

Scannable icons can be found throughout the Babies“R”Us catalogue, opening the app and providing extra information on the product. The app also redirects consumers to babiesrus.ca to make an online transaction. The app also features a “find store” icon which can pan a mobile device 360 degrees and pinpoint the closest Babies“R”Us locations. The app is available across Canada, in English, from the App Store.

 

 

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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