Tim Hortons And Cineplex Partner To Launch TimsTV

BY: 

Dave Forde
January 29, 2014

TTV_composite_TTV2_v2Two big Canadian consumer brands are partnering on a new digital initiative called TimsTV.  Cineplex and Tim Hortons announced plans today for TimsTV which is in-restaurant television channel showcasing Tim Hortons content in a creative, informative and entertaining manner.  The network will be broadcast to 2,200 existing Tim Hortons restaurants in Canada and most new Tim Hortons restaurants currently in development.  Tim Hortons and Cineplex expect TimsTV to begin rolling out across Canada in late February.

Cineplex Media will sell advertising for TimsTV, opening a new and exciting engagement opportunity for clients in one of Canada’s foremost retail destinations.
Cineplex Digital Networks will equip each participating Tim Hortons restaurant with necessary equipment, providing network management and maintenance and repair services throughout the duration of the partnership.

Join your peers!

Get news, tips and other industry news delivered into your inbox for FREE!

Related Stories:

Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


>