RIM Announced New BlackBerry 10 Ready Program To Help BlackBerry Enterprise Customers Leverage Existing Investments

BY: 

Dave Forde
December 7, 2012

As they continue to prepare for the much anticipated launch of Blackberry 10, Research In Motion (RIM) announced the BlackBerry 10 Ready Program. The program is designed to address the needs of BlackBerry enterprise customers as they prepare their environments for the launch of BlackBerry 10 and BlackBerry Enterprise Service 10.

The new program will be introduced in a phased approach with four components. Two of the components – The BlackBerry 10 Ready Offer and the BlackBerry 10 Ready Webcast Series, available this week. The BlackBerry Enterprise Server License Trade Up and BlackBerry 10 Readiness Services components will be available ahead of the global BlackBerry 10 launch on January 30, 2013.

“We remain committed to our enterprise customers and want to provide them with a head start on understanding the power of BlackBerry 10 and preparing their existing environments for the new mobile computing platform,” said Bryan Lee, Senior Director, Enterprise at RIM. “The BlackBerry 10 Ready Program gives customers access to a variety of services, information, tools, and special offers to help ease their transition to BlackBerry 10 and BlackBerry Enterprise Service 10.”

Smart move on the part of RIM as they look for ways to hold on to their existing enterprise customer based.

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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