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Forde Files: Chris Williams, President, IAB Canada #iabmixx

As part of our coverage of the IAB Canada MIXX Canada 2012 conference I had the opportunity to sit down with Chris Williams, President, IAB Canada, for an episode of Forde Files.

Forde Files: Chris Williams – IAB Canada

(click here to listent to the interview)

 

 

During our discussion Chris and I discussed a few key points including:

Case Study: 3M presented by Ian Hewetson, VP Client Services at eyeReturn Marketing

$2.6 billion in 2011 in revenues for online advertising

Check out our photos from the IAB Canada Mixx Conference: Picture Gallery