Beyond the Rack Expands Community To The US With Strategic Partnership

BY: 

Dave Forde
July 5, 2011

Online shopping club, Beyond the Rack announced a new strategic partnership today with New York-based BeautyStory.com. As part of the deal, all members of BeautyStory.com will to absorb and serve its membership. The arrangement allows all members of BeautyStory.com to become part of Beyond the Rack’s online community and give them access to the various designer brand fashions, accessories, home decor, beauty, and top luxury travel destinations.

Sounds like Beyond the Rack is setting itself up for a possible US expansion, and maybe acquisition of BeautyStory.com in the coming months.

 

 

Join your peers!

Get news, tips and other industry news delivered into your inbox for FREE!

Related Stories:

Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


>